Comparison · for small businesses
kwaku vs Durable.
Both build a small business website fast from AI. Durable bundles a CRM and invoicing on top, and charges for it every month. Kwaku is just the website, built from a one-line brief, for a single payment. Here's the honest trade.
The honest read
Durable is genuinely fast and built specifically for local service businesses — mechanics, cleaners, contractors, salons. If you also want built-in invoicing, a lead inbox, and a CRM in the same product, that bundle has real value and the subscription buys real functionality beyond the website.
But a lot of small business owners just want the website. They already have a phone for calls, cash or e-transfer for payments, and no interest in learning a new CRM. For that person, paying a recurring fee for tools they won't touch, just to get the site, is the wrong trade. Kwaku builds the same kind of real, professional small-business site — describe the business in one sentence, watch it build, live in under a minute — for one payment, no CRM attached, no monthly bill.
If you actually want the CRM and invoicing as much as the site, Durable's bundle is the more complete product. Kwaku doesn't try to compete there.
Side by side
| kwaku | Durable | |
|---|---|---|
| Pricing | $30 once for a pack of 200 edits. No subscription, no renewal. | ~$15–$25/mo depending on plan, billed for as long as the site is live. |
| How you build | Describe the business in one sentence in chat. Kwaku writes the whole site, front to back. | Answer a short questionnaire (business type, name, services); AI assembles a site from that. |
| Editing after launch | Tell kwaku what changed in plain English — "add Sunday hours," "swap the hero photo" — it edits in place. | Edit through Durable's dashboard panels and template controls. |
| CRM / invoicing / lead inbox | None — kwaku is the website only. Wire up a contact form that emails you, that's it. | Built in — invoicing, payments, a lead inbox, and marketing tools bundled with the site. |
| Custom domain | Yes, free TLS, included in the pack. | Yes, included on paid plans. |
| What happens if you stop paying | Nothing — the site stays live and yours. You only pay again if you want more edits. | Site comes down when the subscription lapses. |
| Cost over 3 years | $30, plus another $30 pack only if you genuinely need 200 more edits. | $540–$900 at $15–$25/mo, for as long as the site stays up. |
For a mechanic, salon, or contractor specifically
The job of the site is almost always the same: say what the business does, list services and hours, show the address and a phone number people can tap to call, and look like a real, established place rather than a template. Kwaku does exactly that from one sentence, pulls in real vertical-appropriate stock photography if you haven't uploaded your own, and adds the schema.org markup that helps the business show up properly in local search. No CRM screen to learn, no dashboard to configure — just the site.
What you give up versus Durable: the invoicing, the lead-tracking CRM, and the all-in-one dashboard where a service business runs its day-to-day. If that bundle is genuinely what you're after, Durable is the more complete product. If you already have a way to handle bookings and payments and just needed a real website, kwaku is the site without the extra subscription tools you won't open.
Where each one wins
Pick Durable when you want the website plus a CRM, invoicing, and lead inbox bundled together, and a monthly fee for all of it doesn't sting.
Pick kwaku when you just want a real, professional website for the business, built from a sentence, without another monthly software bill attached to it.